2021 — NowNow
Palo Alto Software
Staff Product Designer, LivePlan
Led a ground-up redesign of LivePlan’s decade-old plan editor — early churn down 25%, collaborative comments up 63%.

Product Leader based in Eugene, Oregon
I’m a product designer and leader who makes complex software feel effortless. Working alongside teams, I uncover what’s really getting in users’ way — then design the simplest path through it, so more people get in.
A selection of my work on LivePlan
Testimonials.
Josh is a strong leader and mentor in UX design by encouraging and facilitating everyone across the product team to consider the user experience in their process. He's a master at asking insightful questions to get quality answers to better inform the project, business goals, and team communication.
Design for what people do, not what they say.
I pair interviews with behavioral data, so the roadmap follows real behavior instead of stated preference.
Put intelligence at the point of need.
AI earns its place when it’s embedded where the work happens — writing, review, forecasting — not bolted on as a chatbot.
Systems over screens.
Token-based systems and a theming engine that let a small team ship a consistent product — and a dozen themes — without redrawing it each time.
Ship to learn.
Concept to MVP in weeks, not quarters. Idea Canvas went from idea to shipped in three — then the data told us where to go next.
Make the complex feel obvious.
Financial tools are where I do my sharpest work: taking dense, intimidating data and making the next decision feel easy.
Lift the team, not just the work.
I’ve built design teams from scratch and mentored designers into their best work. The multiplier is the point.