
EasyJet
Services
Social Media
Marketing
Motion Design
Team
Graphic Designers: Josh Clark (Me), Abi, Jess
Time Frame
2 Months
Brief
Present Staffordshire in a positive way through the use of the countryside and how it is just round the corner. Showing the difference between the urban and rural.
The brief was to persuade Italian / Spanish families on holiday in the UK to spend an extra day of their holiday visiting the Staffordshire region.
Challenge
Our main challenge we had to work around was getting valuble research on what seprated Staffordshire from the other counties around the UK. We needed to complete this task to progress within the project to get a solid design direction to go down and start designing.
Solution
Through some key information gathering our research showed us that Staffordshire has a lot of qualities that other places have but what it does have that others lack is the countryside and stunning landscapes across the chase and roaches.